The multi-purpose beauty products you need to know about
Last updated: 17/04/2023
Whether you're looking to save time in the morning, cut down on costs or streamline your routine, multi-purpose products are the way to go. A time-pressed individual’s dream, multi-purpose beauty products are the trend swooping in to save our preening practices. From products with multiple uses (like hybrid lip, cheek and eye cosmetics) to products with multiple benefits (think: serum-infused concealers and primers), here are the versatile beauty buys that are both time and cost-effective.
Multi-Purpose Makeup
Step into spring with this 2-in-1 tint, designed to infuse lips and cheeks with a radiant, rosy flush. The lightweight and long-lasting formula smooths into the skin on both the face and lips and can be built up for your desired intensity.
267
RRP: £21.50Current price: £16.13
Add a dose of vitamins and electrolytes to your makeup routine with this primer-serum hybrid. The formula is fully-loaded with vitamin E, hyaluronic acid, pro-vitamin B5, magnesium and potassium, lending plumping hydration while prepping your skin for flawless foundation application.
267
RRP: £21.50Current price: £16.13
17
RRP: £33.60Current price: £6.72
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Offering both an illuminating highlighter and a rosy pigment blush, this two in one palette is the perfect complexion enhancer for on-the-go. The buildable formulas apply effortlessly onto the skin, allowing you to add colour, definition and radiance.
105
£30.00
Did you ever see a more perfect, space-saving compact? This innovative palette holds both a radiant eyeshadow and a versatile multi-balm to flush lids, lips and cheeks with a pretty pop of colour. The multi-balm acts as both a blusher and lip tint, while the eyeshadow blends tonal shades of berry and petal pink for the perfect makeup look. Each formula is enriched with dahlia variabilis flower extract to deliver antioxidant protection on application.
2
RRP: £28.00Current price: £8.40
Make makeup FUN again with the Colour Flip lip gloss. The unique formula gets playful with dual toned pigment, offering 2-for-1 looks when the colour is activated by daylight. Pairing pigment-altering technology with lightweight, nourishing application, this non-sticky gloss is a makeup lover’s must-have.
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Treat your under-eyes to the multi-benefit action of this concealer-serum hybrid. Offering medium coverage, the concealer obscures blemishes, redness and dark circles from view while a tremella mushroom, cica and green tea blend help to hydrate and nourish the skin beneath.
201
RRP: £11.49Current price: £9.19
Prep and nourish your skin with TikTok’s favourite, the Vitamin Enriched Face Base. Priming your skin for foundation application, the 2-in-1 formula lays down a smooth, even canvas while enriching your skin with helpful hydration. Hyaluronic acid, shea butter and vitamins B5, C and E act as a moisturiser, leaving normal to oily skin types ready for flawless makeup wear.
1523
RRP: £54.00Current price: £40.50
A combination mascara, eyeliner and lash primer all in one, this multi-functional formula supports longer, stronger lashes. The skinny wand grabs every lash from root to tip, offering definition along the tightline. Biotin, proteins and hydrolysed collagen also work to nourish and fortify your lashes.
11
RRP: £31.00Current price: £23.30
Multi-Purpose Skincare
Save space on-the-go with this multi-use cream, suitable for use on the face and body. The vitamin-rich formula nourishes and moisturises your skin, and is perfect for sensitive-prone complexions. Used as a smoothing primer, a hydrating face mask, a luxury cleansing milk or an aftershave cream, this one ticks plenty of boxes.
10
£26.99
If finding time to cleanse AND exfoliate feels like a chore for you, get yourself a 2-in-1 face wash. Infused with a hydration complex as well as shea butter, this multi-tasking cleanser carefully sheds away dead skin cells whilst rejuvenating moisturie levels to reveal a smoother, balanced complexion.
63
RRP: £20.00Current price: £14.00
A perfect blend of skincare and makeup, this colour-control elixir aims to brighten, moisturise and balance the appearance of your skin. White rose stem cells, vitamin E and light-reflecting technology unite to smooth the look of fine lines and imperfections, all while restoring a bright, radiant, uniform tone to your complexion.
266
£62.00
Multi-Purpose Body Care
If you’re looking for a product that does it all, you can stop the search party. This smoothing balm is powered by fermented PawPaw, which assists in targeting a whole host of beauty concerns – from dry ends and thirsty cuticles to chapped lips and coarse, cracked heels. Plus, two products from this trio are subtly tinted to lend natural-looking shine and colour to your lips.
10
£20.25
Nourish strands and skin with innovative squalane oil, a plant-based formula sourced from Brazilian sugarcane. Suitable for use on hair and body, the multi-functional oil delivers deep hydration to encourage smoother strands and supple, pillow-soft skin.
41
£26.00
Replenish and rehydrate dry skin all over the face and body with this versatile Balm. Enriched with vitamin E, shea butter and fatty acids, the balm nourishes and conditions skin, whilst lavender oil adds a calming smell and feel.
This hand soap rinses away dirt, grime and impurities while gently polishing the skin. Combining hand wash with a mild hand exfoliator, the wash leaves hands feeling clean, fresh and smooth, thanks to aloe vera, cucumber extracts, vitamin C and natural lava stones.
RRP: £25.95Current price: £7.79
Glow from top-to-toe with this shimmer-infused dry oil, designed for multi-purpose use on hair and skin. Vitamin E entwines with seven precious plant oils to replenish and rejuvenate, leaving strands and skin with a smooth-as-satin feel. Plus, sparkly mineral particles cast subtle radiance across the skin, making this body oil the perfect night-out companion.
123
RRP: £33.00Current price: £26.40
Multi-Purpose Haircare
Treat parched strands to some TLC with Garnier’s Hair Food, a 3-in-1 formula that can be used as a conditioner, a mask or a leave-in treatment. Nourishment never looked (or smelled) so good, thanks to a replenishing, hair-loving blend of banana and shea butter.
295
RRP: £8.99Current price: £4.50
This nourishing hair milk boasts 3-in-1 action, working to restore hydration, minimise the appearance of damage and support the natural curl pattern. Used as a pre-styling primer or a leave-in conditioner, the formula helps to smooth the look of breakage caused by heat damage while creating definition in your curls.
RRP: £34.00Current price: £20.40
Strengthen your strands with an all-in-one leave-in conditioner and heat-protectant. The formula fortifies, smooths and protects your hair, warding off heat damage while a citric acid care complex promotes a shiny, healthy-looking finish. Plus, it even helps to minimise the risk of dye fading.
282
RRP: £25.70Current price: £23.13
Preserve your colour with this lightweight styling spray, delivering 10 instant benefits to improve hair’s texture and protection. From warding off heat damage up to 230°C to creating softness and shine, this leave-in spray can be used on wet or dry hair for a quick hydration boost.
518
RRP: £20.50Current price: £18.45
