How to choose the right shampoo with Color Wow
What shampoo is right for me?
Finding your perfect shampoo can often be a challenge, but the experts at Color Wow suggest taking these 4 steps to help you find your go-to.
1. Avoid buying a shampoo that promises to fix your hair problems
The biggest red flag is if a shampoo promises to do anything other to your hair than cleanse. Shampoos formulated to tame frizz or make your ends thicker are often packed with ingredients such as silicones or thickening agents that don’t rinse out. These added ingredients then get massaged into your scalp which can block your follicles causing inflammation and even hair loss! We recommend reaching for no-residue formulas to leave you with a fresh, clean, healthy scalp.
2. Organic and natural shampoos aren’t always better
Sometimes when the term ‘natural’ is used, brands can be referring to naturally derived ingredients that have been chemically treated so aren’t 100% natural. Also, some organic shampoos can substitute in ingredients that don’t actually cleanse your scalp so be sure to check before you buy!
3. Avoid certain fragrances
Although having gorgeous smelling hair is a shampoo perk for many, it can in fact have adverse effects on your tresses. For example, products with citrus aromas can deposit a yellow tinge on your hair whilst floral smells can sometimes make your hair colour darker.
4. Sulphate-free is the way to be
Over the past few years, it’s been highlighted that using sulphates in shampoo can actually do more harm than good especially for colour-treated hair. The harsh chemical can cause your hairs cuticle layer to swell and lose moisture. So, if you want to prevent dehydrated, brittle hair we recommend reaching for sulphate-free shampoo.
We tried Color Wow on 4 different hair types and these are the results
Gigi- Curly, coarse, dry hair
Ellie- Straight, coloured hair
As a regular hair dyer, it's often hard to find a shampoo that will keep my hair sleek and shiny without compromising on the colour, however the
Alice- Thick, coarse, straight hair
Sophie- Long, balayaged hair
I used the Cleanse and Silken Blow Dry Travel Kit and... WOW! It honestly left my hair feeling much more nourished and healthy, as well as giving my locks some much needed shine! You can tell they are super high quality, and smell like an absolute dream! The Coconut- Infused Cocktail is my new must-have, it really hydrates my ends and doesn’t drain the colour from my balayage, 100% recommend!
Want to treat your tresses? Shop all haircare at LOOKFANTASTIC.
As a beauty fanatic I'm always on the lookout to try and experiment with new products! I’ve been writing about everything beauty for over 3 years and specialise in skincare so have plenty of tips and tricks to help put blemishes at bay and get your complexion glowing. Whilst being a content writer at LOOKFANTASTIC I’ve had the opportunity to collaborate with incredible brands including Tom Ford, Dolce & Gabbana and La Mer, taking my understanding of the industry to the next level. In the past I’ve been a freelance makeup artist and have collaborated with brands including NYX and Revolution Beauty on a personal level, sharing my makeup creations for the world to see. My ride or die brands have to be PIXI, Laura Mercier and Bobbi Brown and I can’t live without my trusty MAC Velvet Teddy!