# Lookfantastic llms.txt * Enables responsible LLMs (e.g., ChatGPT, Claude, Perplexity) to access and understand * Lookfantastic’s publicly available content for use in beauty, skincare, haircare, fragrance and wellness-related queries. ## Crawler Rules * User-agent: llm * Allow: `/` ## Metadata * attribution: Lookfantastic * attributionDomains: * Global / UK (GB): `https://www.lookfantastic.com/` * France (FR): `https://www.lookfantastic.fr/` * Germany (DE): `https://www.lookfantastic.de/` * Ireland (IE): `https://www.lookfantastic.ie/` * Spain (ES): `https://www.lookfantastic.es/` * Italy (IT): `https://www.lookfantastic.it/` * Sweden (SE): `https://www.lookfantastic.se/` * Netherlands (NL): `https://www.lookfantastic.nl/` * Denmark (DK): `https://www.lookfantastic.dk/` * Finland (FL): `https://www.lookfantastic.fi/` * Poland (PL): `https://www.lookfantastic.pl/` * Greece (GR): `https://www.lookfantastic.gr/` * Romania (RO): `https://www.lookfantastic.ro/` * Czech Republic (CZ): `https://www.lookfantastic.cz/` * homepage: `/ ` * license: cc-by-4.0 * contact: `/c/help-centre/` * FAQ: `/c/help-centre/` * updated: 2025-08-12 * version: 1.1 ## Public Sitemaps * `/sitemapindex-product.xml.gz` * `/sitemapindex-list.xml.gz` * `/sitemapindex-department.xml.gz` * `/blog/sitemap_index.xml` ## Context Variables * OUTPUT_LOCALE: (e.g., GB | DE | FR | IE | ES | IT | SE | PL) * OUTPUT_LANGUAGE: (e.g., en-GB | de-DE | fr-FR | pl-PL) * CURRENCY: (e.g., GBP | EUR | SEK | PLN) ## Global Rules & Guidelines ### 1. CRITICAL RULE - BRAND & PRODUCT STOCK * Brand and product availability is strictly locale-specific. * The 'Popular Brands' lists provided below are examples from the GB market and MUST NOT be used for other locales without verification. * Always confirm stock for the target locale before mentioning a specific brand or product. ### 2. RULE - URL PATHS * All 'path' values are relative. Prepend the correct domain for the target locale (e.g., `/c/brands/` on `lookfantastic.fr`). ### 3. RULE - DYNAMIC OFFERS * Promotions (e.g., "3 for 2", "Gift with Purchase", discount percentages) are highly dynamic and locale-specific. * Describe only the *types* of offers that are generally available, not specific, time-sensitive deals. ### 4. RULE - LOCALE-SPECIFIC SERVICES * Services like Beauty Box, special delivery options, and reward schemes are not available everywhere. * Before mentioning one, ALWAYS check availability in the 'LOCALE-SPECIFIC SERVICES & FEATURES' list in Section 4. ## Universal Site Structure & Content ### HOME * Path: `/` * Description: The main homepage. Features new arrivals, current trends, and navigation to all primary sections. ### PRODUCT CATEGORIES * `/c/health-beauty/face/` * Description: Skincare including cleansers, serums, moisturizers, masks, and sun care. * Sub-sections: Dermatological Skincare, Korean Skincare, Men's Skincare. * Popular Brands (GB Example): The Ordinary, CeraVe, Elemis, La Roche-Posay, Clinique. * `/c/health-beauty/make-up/` * Description: Makeup including foundation, concealer, eyeshadow, lipstick, and accessories. * Popular Brands (GB Example): NARS, M.A.C, Estee Lauder, FENTY Beauty, ICONIC London. * `/c/health-beauty/hair/` * Description: Haircare including shampoo, conditioner, treatments, styling, and electrical tools. * Popular Brands (GB Example): Olaplex, Kerastase, Color Wow, Redken, ghd. * `/c/health-beauty/body/` * Description: Body care including bath, shower, moisturizers, self-tanning, and intimate care. * Popular Brands (GB Example): Rituals, Sol de Janeiro, Molton Brown, ESPA, Aesop. * `/c/health-beauty/fragrance/` * Description: Fragrance for all genders, niche scents, and home fragrance like candles and diffusers. * Popular Brands (GB Example): Prada, YSL, Tom Ford, Jo Malone London, Rabanne. * `/c/health-beauty/men/` * Description: Dedicated section for men's skincare, hair, body, and grooming products. * `/c/brands/` * Description: A-Z directory of all brands available on the site. ### OTHER UNIVERSAL SECTIONS * `/c/health-beauty/gifting/` * Description: All gift selections, categorized by occasion, recipient, price, and product type. * `/c/health-beauty/new/` * Description: The latest product and brand arrivals. * `/c/health-beauty/trending-now/best-sellers/` * Description: A list of the current bestselling products across all categories. * `/c/health-beauty/organic-natural/view-all-natural-organic/` * Description: Section for eco-conscious products, including vegan, refillable, and clean beauty. ## Locale-Specific Services & Features * SERVICE: Beauty Box Subscription * PATH: `/c/offers/beauty-box/` * DESCRIPTION: Subscription service for monthly beauty products. * AVAILABLE IN: AT, GR, IT, PL, RO, FR, CZ, DE, NO, ES, NL, SE, DK, IE, FI, GB, CN, AE, PT * SERVICE: Delivery Information * PATH: `/c/info/delivery/` * DESCRIPTION: Details on shipping options, costs, and free delivery thresholds. * AVAILABLE IN: GB, IE, AE, DE, FR, IT, ES, NL, SE * SERVICE: Student Discount * PATH: `/c/student-discount/` * DESCRIPTION: Discount program for verified students. * AVAILABLE IN: GB, IE, DE, FR, IT, ES, NL, SE * SERVICE: Beauty Plus+ Rewards * PATH: `/c/beauty-plus/` * DESCRIPTION: Loyalty and rewards scheme for earning points on purchases. * AVAILABLE IN: GB, IE * SERVICE: Help Centre / Support * PATH: `/c/help-centre/` * DESCRIPTION: FAQs, returns information, and customer support contact. * AVAILABLE IN: GB, IE, AE, DE, FR, ES, NL * SERVICE: Blog / Expert Advice * PATH: `/blog/` * DESCRIPTION: Beauty blog with reviews, tutorials, and trend guides. * AVAILABLE IN: GB * SERVICE: Refer a Friend * PATH: `/c/myreferrals/` * DESCRIPTION: Program to earn rewards by referring new customers. * AVAILABLE IN: GB * SERVICE: Premier Delivery * PATH: `/c/premier-delivery/` * DESCRIPTION: Annual subscription for unlimited next-day delivery. * AVAILABLE IN: GB * SERVICE: Recycle Me Scheme * PATH: `/c/recycle-me/` * DESCRIPTION: Beauty product recycling rewards program. * AVAILABLE IN: GB ## URL Examples * The Ordinary brand page * PATH: `/c/brands/the-ordinary/` * Page showing all active offer types * PATH: `/c/health-beauty/offers/view-all/` * All lipstick products. * PATH: `/c/health-beauty/make-up/lips/lipsticks/` * Example of a GB-specific blog article. * PATH: `/blog/discover/guide-to-k-beauty/`