Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
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£28.00
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OLAPLEX products are thoroughly tested in accordance with industry standards in-house and by independent third-party laboratories for efficacy.
- Suitable for blonde, lightened, and grey hair
- Visibly brightening and moisturising
- Vegan
Discover a cutting-edge toning system with the Olaplex No.4P Blonde Enhancer Toning Shampoo. The shampoo offers customisable blonde maintenance, helping to neutralise brassy tones while intensely moisturising and brightening the appearance of hair in just one use.
Enriched with patented Olaplex Bond Building Technology, the formula works to transform dry, brittle strands into a soft, visibly shiny finish. It helps to enhance manageability, while delivering an illuminating effect. Saturated with highly-concentrated pigments, the best-selling purple shampoo allows you to choose your toning level: the longer you treat, the brighter the results. Suitable for all-over colour, balayage or natural blonde styles.
- Application: Apply to wet hair, distributing evenly. Lather fully and leave on 1-3 minutes. Rinse. For more intense toning, leave on hair for up to 5 minutes.
- Routine: Follow with Nº.5 Bond Maintenance Conditioner or Nº.8 Bond Intense Moisture Mask for extra moisture.
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
"Maintaining bright, balanced blonde is a full-time commitment, requiring regular toning and colour touch-ups. But what if we told you there’s a way to banish brassy tones and keep your blonde looking fresh and radiant all year long?"
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Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Gives me that salon look
Love this! It brightens up my balayaged hair and using it consistently means no more brassiness!!
by LG Verified Purchase
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Best purple shampoo
Wouldn’t use anything else, only need a little and it really makes a difference
by Dannielle Verified Purchase
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Brighter blonde
This does what it says it should! No brassyness and helps to keep my blonde ombré looking like I’ve just stepped out the hairdresser’s
by ReRe Verified Purchase
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Blonde refresh!
If my hair ever looks dull or lack of colour I use this and it brightens it up! Good between salon appointments
by Anna Verified Purchase
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Dry!
Even just a few minutes left on it made purple streaks in my hair that were difficult to get out and damaged my hair!
by Purple streaks Verified Purchase
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Works
I’ve been using this along side the conditioner and the difference in my hair feeling softer is outstanding! It’s lifts my hair colour and leaves my hair feeling smooth
by Beth Verified Purchase
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Dry!!
THe way this completely dried my hair out was sad. It also doesn’t help with brass tones. I left it in 5 mins and my hair was a mixture between brass and purple streaks.
by Purple brass zone Verified Purchase
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Worth trying. Not necessarily better than other purple shampoos.
I find that with Olaplex shampoos, you need your hair to be quite wet for it to lather properly. This product is OK - it does tone my hair well but for the price, I wouldn't say it is necessarily better than other purple shampoos. It is cruelty free though so that is a bonus.
by JReviews Verified Purchase
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Good
Very good tinting shampoo. I take away half a star because it dries the hair. A conditioner is necessary after this shampoo.
by Ana Verified Purchase
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Best purple shampoo I’ve tried.
Not too drying, great on its own or mixed in with your regular shampoo. Very strong so be careful with how long you leave it on for- I recommend 2/3 mins at most.
by Maddie Verified Purchase
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