Urban Decay Born To Run Eyeshadow Palette

Embrace your wanderlust with the Urban Decay Born To Run Eyeshadow Palette. Embark on a road of adventure with a huge array of shades, with muted neutrals making it easy to experiment with subtle, natural-looking makeup trends.

Bold, vibrant shades allow you to dip your toes into grungy aesthetics, while smouldering tones tempt you to try a sensual smoky eye.

Rich and creamy, the formulas avoid cakey build-up or fallout, making the palette the ideal travel companion. Shimmer, matte and satin finishes offer a smorgasbord of textures, allowing your eyes to look more flawless than ever.

Cruelty free.

Shades Included:

Breakaway (warm ivory shimmer)
Stranded (pale rose gold with tonal micro-shimmer)
Blaze (light metallic peach with pink shift)
Weekender (light neutral beige matte)
Still Shot (bright peach)
Riff (brown-nude matte with floating micro-sparkle)
Good As Gone (deep brown with iridescent micro-shimmer)
Hell Ride (deep fuchsia matte)
Baja (burnt orange matte)
Accelerate (reddish copper metallic)
Guilt Trip (smoky purple shimmer)
Ignite (rose gold metallic)
Smog (deep coppery bronze shimmer)
Wanderlust (forest green with gold micro-shimmer)
Wildheart (bright fuchsia)
Punk (red-brown matte)
Double Life (metallic rust)
Jet (black with deep shimmering purple shift)
Drift (charcoal satin with tonal micro-sparkle)
Radio (deep emerald satin)
Big Sky (frosted green shimmer with iridescent micro-sparkle)

Urban Decay UK’s #1 Luxury Eye Shadow Brand*
*Source, The NPD Group Inc./BeautyTrends ® UK. Prestige Makeup market, Eyeshadow Subsegment. Calendar year 2019, based on value and unit sales. 

Use all shadows wet or dry.

Intensify your makeup look by spraying a complexion brush with your All Nighter Setting Spray and apply the light shimmery eyeshadows to your nose, temples and cheekbones for a glowy makeup look.

To create long-lasting and extra-pigment effects, define your eye crease using any matte eyeshadow shade and get a smooth transition from your base eye shade.

Ultimate lips: use your finger and tap a small amount of any shimmery eyeshadow on top of your Vice Lipstick to create extra dimension and shine!

Stillshot: Talc, Boron Nitride, Ethylene/Acrylic Acid Copolymer, Alumina, Caprylic/Capric Triglyceride, Sodium Dehydroacetate, Phenoxyethanol, Sorbic Acid, Zinc Stearate, PTFE. [+/- (May contain/Peut contenir): Mica, CI 75470 / Carmine, CI 77891 / Titanium Dioxide, CI 19140 / Yellow 5 Lake, CI 77491 / Iron Oxides].

Blaze: Caprylic/Capric Triglyceride, Talc, Zinc Stearate, Ethylene/Acrylic Acid Copolymer, PTFE, Sodium Dehydroacetate, Phenoxyethanol, Alumina, Sorbic Acid, Silica, Tin Oxide. [+/- (May contain/Peut contenir): Mica, CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 77400 / Copper Powder, CI 75470 / Carmine, CI 77742 / Manganese Violet, CI 42090 / Blue 1 Lake, CI 77400 / Bronze Powder, CI 77510 / Ferric Ammonium Ferrocyanide, CI 77510 / Ferric Ferrocyanide, CI 19140 / Yellow 5 Lake, CI 77288 / Chromium Oxide Greens].

Accelerate, Baja, Big Sky, Breakaway, Double Life, Drift, Good as Gone, Guilt Trip, Hell Ride, Ignite, Jet, Punk, Radio, Riff, Smog, Stranded, Wanderlust, Weekender, Wildheart: Talc, Caprylic/Capric Triglyceride, Zinc Stearate, PTFE, Ethylene/Acrylic Acid Copolymer, Polyethylene Terephthalate, Calcium Aluminum Borosilicate, Calcium Sodium Borosilicate, Sodium Dehydroacetate, Phenoxyethanol, Synthetic Fluorphlogopite, Silica, Sorbic Acid, Alumina, Polyurethane-33, Tin Oxide, Acrylates Copolymer, Polybutylene Terephthalate, Polylactic Acid, Polymethyl Methacrylate, Stearic Acid, Calcium Stearate, Magnesium Stearate. [+/- (All shades may contain /Toutes les couleurs peuvent contenir): Mica, CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 77742 / Manganese Violet, CI 77007 / Ultramarines, CI 77163 / Bismuth Oxychloride, CI 75470 / Carmine, CI 77400 / Bronze Powder, CI 77400 / Copper Powder, CI 77000 / Aluminum Powder, CI 42090 / Blue 1 Lake, CI 77288 / Chromium Oxide Greens, CI 77510 / Ferric Ferrocyanide, CI 77510 / Ferric Ammonium Ferrocyanide, CI 19140 / Yellow 5 Lake, CI 19140 / Yellow 5, CI 77289 / Chromium Hydroxide Green].

Shades Breakaway, Drift, Hell Ride, Stillshot, Stranded, and Wildheart contain Carmine.

Founded in California, 1996, Urban Decay disrupted the previously ‘pink-dominated’ beauty industry, championing individuality and creativity. Inspiring their customers to be ‘pretty different’ the brand is renowned for the best-selling Naked collection, creating rebellious colour cosmetics with high-performance formulas. Urban Decay promote ‘reinvention over perfection,’ with an experimental style that reminds us that beauty is about self-expression and having fun. Proudly PETA-certified cruelty-free, the brand continues to innovate vegan formulations.