Color Wow Root Cover Up 1.9g (Various Shades)
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£29.50
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Conceal the appearance of root regrowth, greys and sparse areas with the cult-favourite Color Wow Root Cover Up. The reflective mineral powder boasts a natural-looking finish, allowing you to visibly enhance the luminosity of your colour until your next wash.
Equipped with a convenient dual-ended brush that encourages a precise application, the water-resistant formula stays put with a barely there feel. Perfect to take on-the-go, the root cover-up powder is housed in a handy mirrored compact to ensure a fuss-free top-up, whenever and wherever.
- Application: Apply to dry hair. Load up small end of brush with powder. Use free hand to pull hair flat/taut against head and press brush down firmly into roots, starting from scalp and working out – do not use sweeping motion. Apply more powder as needed. To extend highlights, use side edge of small brush. Lightly dust off any excess powder with wide end of brush.
Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl Tetraisostearate, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 19140 (Yellow 5 Lake).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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This item
Color Wow Root Cover Up - Platinum 2.1g
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Customer Reviews
5 stars rating 193 reviews
4 stars rating 88 reviews
3 stars rating 42 reviews
2 stars rating 23 reviews
1 stars rating 26 reviews
Top Customer Reviews
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Okay
This is okay but expensive for a small amount of product. Good at covering a couple of stray hairs but not ideal for root regrowth as it would take ages!
by Laura Verified Purchase
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Good coverage
If you have thin and fine hair and you want to conceal it, this product does a good job. It does transfer if you touch it, but it’s not a deal breaker. It is easier to use compared to a spray product as you have more control over the area using a brush. Quite expensive.
by Nico Verified Purchase
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Wow
Such a good product to use between colours. Covers greys completely and the hair feels lovely still unlike others which leave it feeling cloggy Double ended applicator so easy to get to all greys
by Mrs W Verified Purchase
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Ideal
A good product to help you out between hair appointments! Always good for any areas that need help looking a bit more full
by Louise Verified Purchase
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It's OK.
I kinda had higher hopes.for this I don't know maybe I should have chosen a lighter shade. I use this to touch up my money piece in between treatments. It does work but can still see the dark a little through it.
by Shannon Verified Purchase
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Not great
Wouldn’t repurchase small amount for price and doesn’t really stick to the hair I’m not a fan
by K Verified Purchase
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Great ♥️
Covering the scalps very well but need to apply few times
by um Verified Purchase
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Overpriced
Better much cheaper versions out there. Didnt work for me
by Kate Verified Purchase
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Amazing
This is better that any other root touch up I’ve ever used! My Clairol equivalent went straight in the bin after trying this. This stays and lasts for the day and night and the colour blends perfectly
by Natasha Verified Purchase
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Good
Covers roots well but I find when they’re very grown out they can be hard to cover
by Summer Verified Purchase
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