Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
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£28.00
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OLAPLEX products are thoroughly tested in accordance with industry standards in-house and by independent third-party laboratories for efficacy.
- Suitable for blonde, lightened, and grey hair
- Visibly brightening and moisturising
- Vegan
Discover a cutting-edge toning system with the Olaplex No.4P Blonde Enhancer Toning Shampoo. The shampoo offers customisable blonde maintenance, helping to neutralise brassy tones while intensely moisturising and brightening the appearance of hair in just one use.
Enriched with patented Olaplex Bond Building Technology, the formula works to transform dry, brittle strands into a soft, visibly shiny finish. It helps to enhance manageability, while delivering an illuminating effect. Saturated with highly-concentrated pigments, the best-selling purple shampoo allows you to choose your toning level: the longer you treat, the brighter the results. Suitable for all-over colour, balayage or natural blonde styles.
- Application: Apply to wet hair, distributing evenly. Lather fully and leave on 1-3 minutes. Rinse. For more intense toning, leave on hair for up to 5 minutes.
- Routine: Follow with Nº.5 Bond Maintenance Conditioner or Nº.8 Bond Intense Moisture Mask for extra moisture.
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
"Maintaining bright, balanced blonde is a full-time commitment, requiring regular toning and colour touch-ups. But what if we told you there’s a way to banish brassy tones and keep your blonde looking fresh and radiant all year long?"
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Customer Reviews
5 stars rating 260 reviews
4 stars rating 57 reviews
3 stars rating 26 reviews
2 stars rating 15 reviews
1 stars rating 6 reviews
Top Customer Reviews
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Great
Love this product only use every couple of weeks but does the job,
by Clare Verified Purchase
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Brightens blonde like no other
I’ve used a few purple shampoos over the years but nothing brightens my blonde hair like this one. It’s super-strength! I use this once a week and leave it on for a couple of minutes. It makes such a noticeable difference and is worth the more expensive price tag. Word of warning though, this will stain your hands and take a few washes to get them back to normal if you don’t use gloves. That alone shows how powerful this is!
by JBee Verified Purchase
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Its Ok
makes your hair feel very dry, I think there are better alternatives out there.
by Leah Verified Purchase
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The best
The best purple shampoo I’ve used! Keeps the hair hydrated and does its job
by Eve Verified Purchase
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Perfect
The best purple shampoo I’ve used. Really works and leaves my hair feeling so hydrated
by Eve Verified Purchase
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Rich shampoo
Olaplex is one of my favourite shampoos to use and having had highlights added back to my hair I wanted to find a purple shampoo to help keep them bright. I was happy to find Olaplex make a purple shampoo 😃 this is so rich and luxurious, a little goes a long way and the purple is lovely and deep so it really makes the blonde pop!
by Colette Verified Purchase
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Not Amazing
Did help tone my hair but wasn’t the best
by Aaliyah Verified Purchase
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The best purple shampoo
Love this purple shampoo, really took out all the brassiness from my hair! 10/10 would recommend
by Elle Verified Purchase
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The best purple shampoo
usually I find purple shampoo’s leave my hair feeling brittle and dry but this is the only product I have found that doesn’t! it is also super strong so not much is needed and it does not need to be left on for long!
by Emily Verified Purchase
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Olaplex
Olaplex is pricy but so so worth it! It’s saved my bleached hair!
by Lauren Verified Purchase
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