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4 instalments of £14.75 with clearpay Learn more
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6 instalments of £9.83 with splitit Learn more
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3 interest free payments of £19.66 with PayPal Pay in 3 Learn more
Powered by Alpha Keratin 60ku®, VIRTUE’s pioneering protein, the Damage Reverse Serum strengthens the look and feel of hair. The multi-purpose treatment visibly repairs brittle strands and protects against future damage.
Enriched with Biomimetic Peptide Technology, the formula diminishes the appearance of split ends and breakage, supported by tremella mushroom for a boost of nourishing hydration. Meanwhile, a Solar-Protection Complex utilises an abundance of peptides to defend against environmental aggressors that can contribute to drying and colour fading. Hair looks smooth and full of body with continued use.
- When to Use: As the first step in your routine on wash days or as needed.
- Recommended Amount: 2-3 pumps.
- Application: Apply onto clean, damp hair just below the roots and to the ends.
- Alpha Keratin 60ku®: A proprietary human keratin protein that promotes stronger-looking hair
- Tremella Mushroom: A superfood utilised in cosmetics for its water retention properties
Aqua (Water, Eau), C13-15 Alkane, Coconut Alkanes, Propanediol, Glycerin, Ammonium Acryloyldimethyltaurate/Vp Copolymer, Salvia Hispanica Seed Extract, Keratin, Polyglyceryl-3 Methylglucose Distearate, Squalane, Quercus Petraea Fruit Extract, Copper Tripeptide-34, Palmitoyl Dipeptide-52, Citrus Paradisi (Grapefruit) Fruit Extract, Camellia Sinensis Leaf Extract, Panthenol, Arginine, Hydrolyzed Vegetable Protein, Linum Usitatissimum (Linseed) Seed Extract, Quaternium-95, Hydrogenated Olive Oil Unsaponifiables, Oryza Sativa (Rice) Extract, Caesalpinia Spinosa Fruit Pod Extract, Lauryl Glucoside, Jojoba Esters, Polyglyceryl-6 Laurate, Shea Butter Ethyl Esters, Hydrogenated Ethylhexyl Olivate, Myristyl Glucoside, Coco-Caprylate/Caprate, Tremella Fuciformis Polysaccharide, Oryza Sativa (Rice) Bran Water, Centella Asiatica Extract, Ethylhexylglycerin, Hydroxypropyltrimonium Hydrolyzed Rice Protein/Siloxysilicate, Helianthus Annuus (Sunflower) Seed Oil, Polyglyceryl-10 Laurate, Phospholipids, Hydrolyzed Linseed Seed, Sodium Dilauramidoglutamide Lysine, Populus Tremuloides Bark Extract, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Oryza Sativa (Rice) Bran Extract, Itaconic Acid, Sodium Phytate, Oryza Sativa (Rice) Seed Protein, Xylitol, Phytic Acid, Citric Acid, Caprylyl Glycol, Helianthus Annuus (Sunflower) Sprout Extract, Calcium Gluconate, Caprylic Acid, Parfum (Fragrance), Galactoarabinan, Gluconolactone, Trehalose, Maltodextrin, Leuconostoc/Radish Root Ferment Filtrate, Phenoxyethanol, Chlorphenesin, Sodium Hydroxide, Sodium Benzoate, Sodium Phosphate, Potassium Sorbate, Benzyl Salicylate, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Linalool.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Frequently Bought Together
![VIRTUE Damage Reverse Serum 50ml VIRTUE Damage Reverse Serum 50ml](https://static.thcdn.com//productimg/130/130/15058820-1555119885891527.jpg)
![VIRTUE Damage Reverse Serum 50ml VIRTUE Damage Reverse Serum 50ml](https://static.thcdn.com//productimg/130/130/15058820-1555119885891527.jpg)
![VIRTUE Healing Oil 50ml VIRTUE Healing Oil 50ml](https://static.thcdn.com//productimg/130/130/12526872-4524872074957712.jpg)
Total Price: £102.00
Add both to basket![VIRTUE Damage Reverse Serum 50ml VIRTUE Damage Reverse Serum 50ml](https://static.thcdn.com//productimg/130/130/15058820-1555119885891527.jpg)
VIRTUE Damage Reverse Serum 50ml
A powerful serum that visibly strengthens and repairs weak, damaged strands.
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Paraben Free
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Cruelty Free
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Phthalate Free
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Vegan
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Gluten Free
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£59.00
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In stock
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4 instalments of £14.75 with clearpay Learn more
-
6 instalments of £9.83 with splitit Learn more
-
3 interest free payments of £19.66 with PayPal Pay in 3 Learn more
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Powered by Alpha Keratin 60ku®, VIRTUE’s pioneering protein, the Damage Reverse Serum strengthens the look and feel of hair. The multi-purpose treatment visibly repairs brittle strands and protects against future damage.
Enriched with Biomimetic Peptide Technology, the formula diminishes the appearance of split ends and breakage, supported by tremella mushroom for a boost of nourishing hydration. Meanwhile, a Solar-Protection Complex utilises an abundance of peptides to defend against environmental aggressors that can contribute to drying and colour fading. Hair looks smooth and full of body with continued use.
- When to Use: As the first step in your routine on wash days or as needed.
- Recommended Amount: 2-3 pumps.
- Application: Apply onto clean, damp hair just below the roots and to the ends.
- Alpha Keratin 60ku®: A proprietary human keratin protein that promotes stronger-looking hair
- Tremella Mushroom: A superfood utilised in cosmetics for its water retention properties
Aqua (Water, Eau), C13-15 Alkane, Coconut Alkanes, Propanediol, Glycerin, Ammonium Acryloyldimethyltaurate/Vp Copolymer, Salvia Hispanica Seed Extract, Keratin, Polyglyceryl-3 Methylglucose Distearate, Squalane, Quercus Petraea Fruit Extract, Copper Tripeptide-34, Palmitoyl Dipeptide-52, Citrus Paradisi (Grapefruit) Fruit Extract, Camellia Sinensis Leaf Extract, Panthenol, Arginine, Hydrolyzed Vegetable Protein, Linum Usitatissimum (Linseed) Seed Extract, Quaternium-95, Hydrogenated Olive Oil Unsaponifiables, Oryza Sativa (Rice) Extract, Caesalpinia Spinosa Fruit Pod Extract, Lauryl Glucoside, Jojoba Esters, Polyglyceryl-6 Laurate, Shea Butter Ethyl Esters, Hydrogenated Ethylhexyl Olivate, Myristyl Glucoside, Coco-Caprylate/Caprate, Tremella Fuciformis Polysaccharide, Oryza Sativa (Rice) Bran Water, Centella Asiatica Extract, Ethylhexylglycerin, Hydroxypropyltrimonium Hydrolyzed Rice Protein/Siloxysilicate, Helianthus Annuus (Sunflower) Seed Oil, Polyglyceryl-10 Laurate, Phospholipids, Hydrolyzed Linseed Seed, Sodium Dilauramidoglutamide Lysine, Populus Tremuloides Bark Extract, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Oryza Sativa (Rice) Bran Extract, Itaconic Acid, Sodium Phytate, Oryza Sativa (Rice) Seed Protein, Xylitol, Phytic Acid, Citric Acid, Caprylyl Glycol, Helianthus Annuus (Sunflower) Sprout Extract, Calcium Gluconate, Caprylic Acid, Parfum (Fragrance), Galactoarabinan, Gluconolactone, Trehalose, Maltodextrin, Leuconostoc/Radish Root Ferment Filtrate, Phenoxyethanol, Chlorphenesin, Sodium Hydroxide, Sodium Benzoate, Sodium Phosphate, Potassium Sorbate, Benzyl Salicylate, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Linalool.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Frequently Bought Together
![VIRTUE Damage Reverse Serum 50ml VIRTUE Damage Reverse Serum 50ml](https://static.thcdn.com//productimg/130/130/15058820-1555119885891527.jpg)
![VIRTUE Damage Reverse Serum 50ml VIRTUE Damage Reverse Serum 50ml](https://static.thcdn.com//productimg/130/130/15058820-1555119885891527.jpg)
![VIRTUE Healing Oil 50ml VIRTUE Healing Oil 50ml](https://static.thcdn.com//productimg/130/130/12526872-4524872074957712.jpg)
Total Price: £102.00
Add both to basket![VIRTUE Damage Reverse Serum 50ml VIRTUE Damage Reverse Serum 50ml](https://static.thcdn.com//productimg/130/130/15058820-1555119885891527.jpg)
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Customer Reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of The Hut Group.
Lightweight damage repair
This serum has a lightweight creme texture and a gorgeous vanilla fragrance that lasts all day. It’s not heavy or greasy on my fine hair. It smooths it out and leaves my hair looking healthier, volumised & completely frizz free. I feel like my dry ends are being gradually repaired so it should be worth the extra cost.
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Highly recommend
This is quite pricey but all of their products have really helped my hair so far! I have damaged bleached hair which I’m trying to recover and it’s definitely starting to improve since using virtue products
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So disappointed
I’m so upset about this serum, it made my hair dry like straw. It made my hair 10 times worse. You have to use so many pumps of it also. I really don’t get the hype or what it even does. No smoothness or shine like a normal serum would give. It’s a dry cream, just disappeared into my hair and made it coarse. Can’t use it again :( such a shame, wanted to love it so bad
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Amazing
I have long bleached hair which I also straiten. This is an absolute game changer! It is a bit pricey but worth every penny. I must say I do need to use more than the recommended 2 drops but my hair is long. I use Philip Kingsley range which I also love but this serum will definitely be staying in my hair care regime
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Good but makes hair a bit stringy
I think this is a good product but it tends to make my hair look a bit stringy and limp, even with only a tiny amount. I can definitely see it's helping to repair but what I've now decided to do is apply it prior to washing, (dampen hair first) leave on for a for a few hours then wash and style as normal. That way, it still has an effect but doesnt ruin my blow dry or make my hair appear flat. I do think it does what it says it will do but its just the cosmetic effect of my hair looking a bit flat and limp that I don't like.
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Transformative
I love all virtue products as they actually repair the hair but this product is a game changer! You need a tiny amount so will last for ages. Smells delicious and make my hair feel stronger after just one use
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Nice Serum
Loved using this serum! Can deffo notice the different in my hair looking more healthy and glossy!
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Love!!
My hair feels so soft and smells gorgeous after using this, love it
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10/10
I love this serum! I can notice the difference in my hair health since I started using it. A major plus for me is that it smells unreal!
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Best hair brand on the market
I've been using this religiously on wash days to keep my hair and extensions fresh The coconut scent is my favourite
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