Added to your basket
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4 instalments of £7.37 with clearpay Learn more
Conceal the appearance of root regrowth, greys and sparse areas with the cult-favourite Color Wow Root Cover Up. The reflective mineral powder boasts a natural-looking finish, allowing you to visibly enhance the luminosity of your colour until your next wash.
Equipped with a convenient dual-ended brush that encourages a precise application, the water-resistant formula stays put with a barely there feel. Perfect to take on-the-go, the root cover-up powder is housed in a handy mirrored compact to ensure a fuss-free top-up, whenever and wherever.
- Application: Apply to dry hair. Load up small end of brush with powder. Use free hand to pull hair flat/taut against head and press brush down firmly into roots, starting from scalp and working out – do not use sweeping motion. Apply more powder as needed. To extend highlights, use side edge of small brush. Lightly dust off any excess powder with wide end of brush.
Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl Tetraisostearate, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 19140 (Yellow 5 Lake).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Frequently Bought Together
![Color Wow Root Cover Up - Medium Brown 2.1g Color Wow Root Cover Up - Medium Brown 2.1g](https://static.thcdn.com//productimg/130/130/11310086-1244896455029809.jpg)
![Color Wow Root Cover Up - Medium Brown 2.1g Color Wow Root Cover Up - Medium Brown 2.1g](https://static.thcdn.com//productimg/130/130/11310086-1244896455029809.jpg)
![Color Wow Style on Steroids Performance Enhancing Texture Spray 262ml Color Wow Style on Steroids Performance Enhancing Texture Spray 262ml](https://static.thcdn.com//productimg/130/130/11516015-6545013560173344.jpg)
Total Price: £56.00
Add both to basket![Color Wow Root Cover Up - Medium Brown 2.1g Color Wow Root Cover Up - Medium Brown 2.1g](https://static.thcdn.com//productimg/130/130/11310086-1244896455029809.jpg)
Color Wow Root Cover Up 1.9g (Various Shades)
A lightweight root cover-up powder that diminishes the look of regrowth, greys and sparse areas.
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£29.50
Payment will be taken every month. months.
![Shark Beauty SmoothStyle Hot Brush and Smoothing Comb](https://static.thcdn.com/images/small/original//productimg/original/15061355-3725111269231056.jpg)
![Goldwell Dualsenses Color Revive Root Touch Up To Cover Up Root Or Grey Hair Regrowth, Medium Brown 3.7g](https://static.thcdn.com/images/small/original//productimg/1600/1600/12590149-1434775860041939.jpg)
Goldwell Dualsenses Color Revive Root Touch Up To Cover Up Root Or Grey Hair Regrowth, Medium Brown 3.7g
In stock
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4 instalments of £7.37 with clearpay Learn more
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Conceal the appearance of root regrowth, greys and sparse areas with the cult-favourite Color Wow Root Cover Up. The reflective mineral powder boasts a natural-looking finish, allowing you to visibly enhance the luminosity of your colour until your next wash.
Equipped with a convenient dual-ended brush that encourages a precise application, the water-resistant formula stays put with a barely there feel. Perfect to take on-the-go, the root cover-up powder is housed in a handy mirrored compact to ensure a fuss-free top-up, whenever and wherever.
- Application: Apply to dry hair. Load up small end of brush with powder. Use free hand to pull hair flat/taut against head and press brush down firmly into roots, starting from scalp and working out – do not use sweeping motion. Apply more powder as needed. To extend highlights, use side edge of small brush. Lightly dust off any excess powder with wide end of brush.
Mica, Talc, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl Tetraisostearate, Zea Mays Starch, Aluminum Starch Octenylsuccinate, Kaolin, Phenoxyethanol, Dimethicone, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxides), Ci 19140 (Yellow 5 Lake).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Frequently Bought Together
![Color Wow Root Cover Up - Medium Brown 2.1g Color Wow Root Cover Up - Medium Brown 2.1g](https://static.thcdn.com//productimg/130/130/11310086-1244896455029809.jpg)
![Color Wow Root Cover Up - Medium Brown 2.1g Color Wow Root Cover Up - Medium Brown 2.1g](https://static.thcdn.com//productimg/130/130/11310086-1244896455029809.jpg)
![Color Wow Style on Steroids Performance Enhancing Texture Spray 262ml Color Wow Style on Steroids Performance Enhancing Texture Spray 262ml](https://static.thcdn.com//productimg/130/130/11516015-6545013560173344.jpg)
Total Price: £56.00
Add both to basket![Color Wow Root Cover Up - Medium Brown 2.1g Color Wow Root Cover Up - Medium Brown 2.1g](https://static.thcdn.com//productimg/130/130/11310086-1244896455029809.jpg)
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Receive a complimentary Color Wow Color Security Shampoo Travel when you spend £40 on selected products from the brand or a complimentary Color Wow Shampoo + Conditioner Travel Duo when you spend £50 on selected products from the brand. Complimentary gifts will be added at basket. Offer valid whilst stock lasts. Plus, enjoy Double +Points across selected brands.SHOP NOWRRP: £21.50£16.13 -
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Customer Reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of The Hut Group.
Yeah wow!
This is seeing me through in between hair appointments, the best out there for sure
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Not worth it
Not great transfers everywhere better using normal eyeshadow
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Disappointing
Purchased this for myself & my daughter who are both naturally dark blonde/ mousey blonde & it is nothing like it is demonstrated in the Wow video....... multiple applications makes the hair very slightly lighter & just leaves a glitter on the scalp. Waste of money. Love the other Wow products, this one is just disappointing
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Wow!
This is a repeat purchase. I first bought this product at the start of lockdown and have just started using the new one recently- excellent value for money and lasts and lasts. I used it for co ring greys around my hairline and filling in sparse hair at temples.
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Really good
This was a lot better than I was expecting it to be! Would definitely recommend
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Good
This product is very good It covers my roots It doesn't feel like there is any product in your hair which is a bonus
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Okay
Not as full coverage as I was expecting but the colour is a good match
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Perfect for adding more fullness.
I bought this for a client who's hair was thinning. I created an updo for her and added this in afterwards & it created the perfect illusion of thicker hair & helped her not full so self conscious too. It lasts really well and is easy to apply & doesn't look really fake and silly either. Build it up slowly & ensure you blend well along the hairline.
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It’s ok
I’m not sure this product is worth the price. You have to use quite a lot and coverage isn’t great for me (dark hair, grey roots in parting so use in between dye touch ups)
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Brilliant
I can’t dye my hair due to being allergic, and this covers my grey hair well. I also use it on my eyebrows with a small eyebrow brush!
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